If it's good enough for a rhino...

Although there are thousands of innovative products and fancy new dream home ideas at the International Builders Show 2010, my favorite thing so far has involved a Black Rhino named Ricko. If you are planning on building a new home or remodeling, I'd check Ricko out.

I guess I should explain a bit more. Mohawk launched an experiment involving their SmartStrand carpet. For 14 days Ricko the Rhino lived in a special new space outfitted with SmartStrand carpet. Check out the challenge page to see Ricko play, eat, stomp and yes, poop, all over the carpet.

I saw a piece of the carpet first hand and it looked pretty scary. The dirt and grime looked much worse than anything my two-year old could create. However, there was an adjacent part of the sample showing the carpet after it was cleaned with water. It looked brand new!

I'm not in any way paid my Mohawk, but I am so glad that I recently put SmartStrand carpet in my new home and glad we offer this awesome product to our new home buyers at McArthur Homes.